ISFAHAN

The production of an modern rug – an undertaking for an entire region

Classic Oriental rugs are, in most cases, made from pure new wool. The wool is produced in the same region as the rug itself. Thus, not only the weavers but also all the trades involved in wool production and processing benefit from the manufacture of Oriental rugs. In many producing countries, the making of Oriental rugs is not just a job that secures a livelihood; it is much more about passing on centuries-old traditions and culture. The rugs are washed before transport to remove dust and dirt, which naturally clings to them due to the long production time.